Cheryl Smithem is one of the founders of Charleston PR & Design where her responsibilities include creative direction, public relations planning, crisis communications consultation, social media messaging development and planning, taxonomy and SEO strategy for client websites, and marketing strategy. The firm’s preferred platform is WordPress.

Cheryl is an instigator—which might be why she’s involved with the organizers of Charleston’s 2014 WordCamp. In 2009 she initiated discussions that led to the development of Charleston’s Restaurant Week and South Carolina’s Restaurant Week. She also serves as a member of the Strategic Posse for Parliament, a creative industries economic development taskforce under the aegis of the Charleston Regional Development Alliance and New Carolina. She is a workshop presenter for SCORE and the South Carolina Women’s Business Center [Charleston].