![\"Shauna](\"https:\/\/2014.charleston.wordcamp.org\/files\/2014\/04\/WordCamp-Post-Image-Shauna-Mackenzie.jpg\")
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If you’ve ever whipped out your credit card to pay for access to an e-course or members-only academy, there’s a good chance you paid for a product powered by WordPress.<\/p>\n
Most of the companies behind content-based promotions aren’t large corporate brands, but rather resourceful small businesses: Entrepreneurs like Shauna Mackenzie who leverage WordPress to generate passive revenue streams.<\/p>\n
Originally an image consultant by trade, Shauna’s now a professional content creator whose strategies regularly convince individuals to pay as much as $2,000 for a single certification program.<\/p>\n
Shauna’s successfully created web-based courses, subscription sites, interactive learning tools and affiliate programs. All built on WordPress. And all highly profitable. So profitable, in fact, that she recently hired a Best Kept Self\u2122<\/a> team to manage the consulting arm of her (newly rebranded) business while she focuses 100% on content-based income streams.<\/p>\n At WordCamp Charleston, Shauna will share the tools she’s used and tips she’s learned along the way. Join her as she shows how you, too, can\u00a0Package your Expertise into Profitable Content-Based Products<\/a>.<\/p>\n Connect with Shauna at\u00a0@MsShaunaMack<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":" If you’ve ever whipped out your credit card to pay for access to an e-course or members-only academy, there’s a good chance you paid for a product powered by WordPress. Most of the companies behind content-based promotions aren’t large corporate brands, but rather resourceful small businesses: Entrepreneurs like Shauna Mackenzie who leverage WordPress to generate … Continue reading Speaker Spotlight – Shauna Mackenzie<\/span>